Cookie Policy

This Cookie Policy explains how Home Deals Direct (a trading style of The Deals Direct Group Ltd) uses cookies and similar technologies when you visit our website: "homedealsdirect.co.uk".

1. What Are Cookies?

Cookies are small text files stored on your device (computer, smartphone, tablet) when you visit a website. They help the site remember your preferences and improve your user experience.

2. Types of Cookies We Use

  • Strictly Necessary Cookies: Required for the website to function properly (e.g. shopping cart, checkout, login).
  • Performance Cookies: Help us understand how visitors use our site so we can improve functionality (e.g. Google Analytics).
  • Functionality Cookies: Allow the website to remember your preferences and choices (e.g. language, region).
  • Targeting/Advertising Cookies: Used to deliver relevant ads and marketing messages (e.g. Facebook Pixel, Google Ads).

3. How We Use Cookies

We use cookies to:

  • Remember your cart and login session
  • Understand user behaviour and improve our website
  • Deliver tailored ads through third-party platforms

4. Third-Party Cookies

We may use third-party services such as:

  • Google Analytics
  • Meta/Facebook Pixel
  • Shopify analytics and app integrations

These third parties may place cookies on your device to collect anonymous data or track your activity.

5. Managing Cookies

When you first visit our site, you will be prompted to accept or manage your cookie preferences via a banner. You can also manage or delete cookies in your browser settings:

Note: Disabling cookies may impact functionality, such as checkout or login.

6. Cookie Duration

Cookies can be:

  • Session cookies – deleted when you close your browser
  • Persistent cookies – stored until they expire or you delete them

7. Changes to This Policy

We may update this Cookie Policy from time to time to reflect changes in technology or legal requirements. Changes will be posted on this page with an updated revision date.

8. Contact

If you have any questions about our Cookie Policy, please contact us at:

The Deals Direct Group Ltd
5 South Charlotte Street
Edinburgh, EH2 4AN

Last updated: June 2025